An awesome gift for men that fish, the Lure Making Kit gives him the gear and guidance to mix and mold tantalizing, one-of-a-kind lures that’ll entice even the most prudent of fish. It’s a great birthday gift for men, awesome anniversary gift for him, or the perfect just-because gift. Some say, “You can catch more flies with honey than vinegar,” to which we’ve always replied, “Why the heck are you wasting your time catchin’ flies when there are fish to be had?” Some people just don’t get it. The secret to reeling in the real big ones is to have the most alluring lure in the water. Those mass-produced, shelf-stocked lures aren’t catching any fish’s attention, or any fish at all for that matter. If he wants the bite, he’s got to delight.